Not invented here
Two weeks ago, an associate and I met with the managing director of a large brokerage firm in downtown L.A. He told us of a company that was a leader in the computer components industry. One day, some researchers introduced a new technology that promised to significantly improve the performance of their products.
They chose not to adopt the new technology, and to stick with what had served them well for so long. Their competition adopted the new ideas and soon took over the leadership position in the industry.
Yesterday, the same associate and I met with an executive of a company that has been #1 in their industry (not computer components) for several years. He told us that he hoped his competition would continue to thrive because their existence kept his researchers motivated to incorporate improvements into their products.
One company suffered from the "not invented here" syndrome and is no longer a leader. The other doesn't and maintains its competitive edge. An obvious lesson.
